Sarah Jane is a creative with over 12 years of brand storytelling and content production experience.
Personally, I am a creative. Exploring artistic endeavors keeps me motivated, curious, and thinking outside the box.
I explore my creativity through interior design projects, refinishing antique furniture, cut flower gardening, and a variety of handmade crafts.
Things I'm rarely without:
My grandfather's measuring tape
Notepad and pen for ideas
At least one book (and maybe my e-reader)
Professionally, I am a storyteller. Creating content that inspires is the heart of my career.
Favorite professional accomplishments include:
Creating content plans and strategies for national vehicle launches and international tourism campaigns
Producing nationally-distributed print magazines and supporting digital content
Hosting and producing seminars, keynotes and panel discussions for industry events
Resume
Experience
Senior Content & Publishing Strategist
Burson
(formerly Hill & Knowlton)
Feb 2023 to Dec 2024
Content & Publishing Strategist
Hill & Knowlton
Feb 2020 to Jan 2023
Marketing Content Coordinator
Liferay
Feb 2019 to Feb 2020
Brand Leader, Atomic Ranch
Engaged Media
May 2017 to Jan 2019
Editor, Atomic Ranch magazine
Engaged Media
Jan 2016 to May 2017
Editor
Engaged Media
May 2013 to Jan 2016
Education
B.A. Journalism & Media
Minor in Political Science
California Baptist University
Fall 2010 to Fall 2013
Skills
Public Speaking
Creative Ideation
Editorial Strategy
Content Production
Project Management
Brand Storytelling
Integrated Campaign Planning
Messaging
Presentation Design
Social Content Planning
Website Management
Employee Engagement
Internal Communications
Collaboration
Team Leadership
Canva
Microsoft Office suite
Google suite
Slack
Reccomendations
I worked with - and managed - Sarah Jane for almost five years. She's a creative storyteller and has an innate understanding of how to tell a story visually and editorially.
Sarah Jane thinks beyond execution, and can build intelligent content & publishing strategies - focusing on maximizing the impact of the content being created. Sarah Jane was a joy to work with, and approaches her work with creativity, empathy, curiosity and reliability.
A great team member and colleague, she builds relationships which helps unlock new opportunities. I can't recommend Sarah Jane enough!
EVP, Content & Influencer Strategy at Burson
Sarah Jane is a powerhouse of creativity and passion who brings her A-game to everything she produces.
She is thoughtful and methodical in her approach to content creation and it's this attention to detail that brings a richness and depth to her work.
As the the brand leader for Atomic Ranch, Sarah Jane proved how multifaceted her talents were: she was a poised and engaging public speaker, a driven content curator with the highest of standards and an astute strategist who understood how to balance brand ambassadorship with ambitious business objectives.
Last but not least, she was a compassionate and dynamic team member who supported and encouraged those around her to be better writers, editors and people. I know she will add incomparable value to any team she joins.
SVP, Director of Content at Enthusiast Media
When I was appointed editorial lead for the Mazda Newsroom, Sarah Jane became my direct report and was the sole writer for the PR website for eight months without a manager. Her depth of brand knowledge and ability to stay level-headed through challenging deadlines, timezones or client requests made her an asset to the team. A highly skilled writer, Sarah Jane stands out for her intellectual curiosity, quick problem solving, and ability to learn new methodologies in content creation.
She is as kind and thoughtful as she is a great writer and creative collaborator. Not only do I recommend Sarah Jane, I also hope we get to work together in the future.
Copy Director and Illustrator
A Few Highlights
Mazda North American Operations
Collaborated with partner agencies to create the brand’s first-ever vehicle-specific, customer-facing content hub.
Wrote all editorial content for the three-phase launch, including influencer campaigns and a special series with NatGeo.
All Nippon Airlines
Developed digital strategy and content for two tourism campaigns, each with budgets of $1M-1.5M.
The first was in partnership with Japan National Tourism Organization (JNTO), and the second with a 10-person influencer ambassador program.
Atomic Ranch
Led editorial strategy and content production across print and digital platforms with the support of in-house creatives and freelancers.
Expanded the brand through events, content collaboration and advertising partnerships.